As the leader of news coverage, CNN's role in informing Americans about the events that most directly touch their lives is clear. In an unpredictable world, viewers depend on CNN for the complete perspective - the facts, the analysis, and the insight - of what's happening in their world.

As the top brand among all TV news media brands, including broadcast TV, CNN is more than a TV network. It is a news icon - touching more people in more places through more distribution platforms than any other news organization. With its unmatched blend of breaking news coverage and appointment programming, only CNN provides the depth and diversity of news programming viewers are seeking.

 

 

1. CNN is...

• The most trusted name in news1

• The #1 cable choice for reaching affluent consumers for the seventh year in a row2

• The most honored cable news network

• The most powerful news environment for advertisers

2. CNN is the world’s farthest reaching news operation with 39 bureaus around the globe.

Sources: 1 The Pew Research Center for The People and The Press, among 13 broadcast and cable entities and 9 print entities

2 Mendelsohn Affluent Survey weighted to households 1997, 1998, 1999, 2000, 2001, 2002, 2003

 

 

Base: Cable Viewers 18+

CNN

• 58% of all CNN viewers are Adults 25-54 years of age

• 53% of all CNN viewers have annual household incomes of $60K+

• CNN viewers are 46% of Adults 18+ who have a bachelor’s degree or post graduate degree

Source: MRI Spring 2003

AFFILIATE MARKETING: REGIONAL CONTACTS: NATIONAL AD SALES:
     
Turner Network Sales RUPA TOPRANI Turner Broadcasting Sales, Inc.
101 Marietta Street-22nd Floor Local Ad Sales Mgr., Central Region One Time Warner Center
Atlanta, GA 30303 (404) 827-5928 New York, NY 10019
     
    (212) 275-6000
     
AFFILIATE AD SALES SUPPORT: CHRISTINA BLAIR  
JERRY WARE Local Ad Sales Mgr., Southeast Region GREG D’ALBA
Vice President, Local Ad Sales (404) 827-2477 EVP & COO, CNN Sales
(404) 827-0588    
     
  KIM COPELAND JON DIAMENT
ELIZABETH CHUNN Local Ad Sales Mgr., Northeast Region SVP, CNN Sales NY
Local Ad Sales Director (404) 827-1473  
(404) 827-5595   SCOTT WELLER
  DIANE NYE SVP, CNN Sales LA
JENNIFER FAIR Local Ad Sales Mgr., Western Region  
Local Ad Sales Manager (415) 975-5013 SCOTT BENDER
(404) 827-1570   Sales Manager, CNN Interactive
     
AMY RIFE    
Local Ad Sales Coordinator    
     
(404) 878-0205    
 

 

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