TBS is a leading general entertainment and sports network. Reaching more adult viewers than any other cable network. Beginning June 2004, TBS will expand its line-up of top comedy programming by adding "Sex and the City" and "Everybody Loves Raymond," making it the true destination for comedy enthusiasts. TBS is already known as the source of television’s best sitcoms that comprise the "Non-Stop Comedy Block," which features "Seinfeld," "Friends," "Home Improvement," and "Drew Carey". Other entertainment favorites include Blockbuster theatrical movie premieres, popular hosted movie showcases (including Dinner & A Movie and Movie & A Makeover), and live sports that includes Major League Baseball and NCAA Football.

 



1. Sex and the City - This critically-acclaimed and top-rated comedy from HBO is arguably one of the best programs on television. Beginning in June, the entire country will be exposed to this hit, many for the first time, only on TBS.

2. Non-Stop Comedy Block - The best comedy line-up on television airs on TBS! Monday through Friday, TBS is the home to Seinfeld, Friends, Home Improvement, Drew Carey, and beginning in June, Everybody Loves Raymond. With a median age of 33.1, TBS comedies target younger adult viewers. TBS’ Non-Stop Comedy Block...all at one time, all in one place.

3. Movie Showcases - No other network creates appointment viewing like TBS Superstation. Dinner & A Movie, The Man Made Movie, The Movie Break and Movie & A Makeover offer a unique programming environment that targets specific demographic groups.

4. World Broadcast Premieres - TBS Superstation offers the best theatrical entertainment that viewers love to watch. Some of the movies coming this year are Rush Hour 2, Lara Croft: Tomb Raider; A Knight’s Tale, Zoolander and O Brother Where Art Thou.

5. Sports - TBS features MLB that includes one of the National League’s best teams, the Atlanta Braves. In the fall, College Football’s hottest conferences, PAC-10 and BIG XII, compete for 11 consecutive weeks each Saturday night.

6. Movie Stunts - All year long, TBS delivers special programming events that viewers love to watch. TBS’ Comedy Cure, No Football? No Problem!, Award Movie Weekend, Holiday Movie Marathons and 24 Hours of Mel Gibson are just a few of the captivating movie stunts that viewers look forward to watching each year.

 


TBS viewers tend to be large families, who consume a vast array of products and services.

  • TBS out delivers the total U.S. population with an index of 136 on households with 4+ persons.

  • TBS indexes at 140 versus the U.S. population among homes where the head of the household is young (between 25-34 years of age).

  • TBS has an index of 125 versus the U.S. population with homes that have the presence of children under 18.

  • TBS reaches more adults in primetime than any network on cable, ranked #1 among the key adult demos.

Source: Nielsen Media Research, index claims represent Total Day (M-Su/6a-6a) and Primetime reach is based on M-Su/8p-11p

(02/03 season - 09/23/02- 09/212/03)

NATIONAL AD SALES
Turner Broadcasting Sales, Inc.
420 Fifth Avenue
New York, NY 10018
(212) 852-6600

MARK LAZARUS
President, Turner Entertainment Group Sales & Marketing

LINDA YACCARINO
SVP, Entertainment Sales

REGIONAL CONTACTS
RUPA TOPRANI                
Local Ad Sales Mgr., Central Region

(404) 827-5928

KIM COPELAND                
Local Ad Sales Mgr., Northeeast Region

(404) 827-1473

CHRISTINA BLAIR                
Local Ad Sales Mgr., Southeast Region

(404) 827-2477

DIANE NYE                
Local Ad Sales Mgr., Western Region

(415) 975-5013

NETWORK CONTACTS
Turner Network Sales
101 Marietta Street-22nd Floor
Atlanta, GA 30303

JERRY WARE                 
Vice President, Local Ad Sales

(404) 827-0588 

ELIZABETH CHUNN                
Local Ad Sales, Director

(404) 827-5595

JENNIFER FAIR                
Local Ad Sales Manager

(404) 827-1570

AMY RIFE                 
Local Ad Sales
Marketing Coordinator
(404) 827-0205

 

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